Sunday Reading | They’re Back! Domino 3.0

Have yous heard what’s happening amongst article inward the NYTimes this past times Thursday, the much honey magazine forthwith has perish an ecommerce biz.  Backed past times Condé Nast in addition to a few other investors, the novel format volition operate online in addition to anything they characteristic volition survive for sale on their site on a drib send basis. And it sounds similar they’ll survive pulling bloggers inward to aid them create that.  As NYTimes reports:

“As for novel content, inward add-on to the editorial Ms. Adams shoots, readers, bloggers in addition to designers volition survive invited to post, Mr. Appelbaum said. “The beauty of the format is nosotros tin sack trade anything that is of involvement to the reader,” he added. “We run across ourselves every bit providing top-down editorial content in addition to facilitating influencer content from the blogger in addition to pattern communities, in addition to ultimately beingness able to activate user-generated social content that likewise tin sack survive shoppable.” Domino licenses in addition to products are role of the job organisation computer program going forward, he said”

It’ll survive interesting to run across how it all works.  With Lonny Magazine’s founder, Michelle Adams every bit the novel magazine’s editor inward chief; it’s certain to survive curated well.

As the NYTimes article mentions, “they aren’t the kickoff impress publication to create something similar this” merely maybe the online civilisation is to a greater extent than create for this type of format?  So what create yous think? Do yous similar the idea? The impress version of the magazine volition even in addition to thence be amongst iv publications per year. Is it to a greater extent than similar a catalog forthwith than a magazine? Click here to read the article inward the NYTimes if yous haven’t already.

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